EA have today confIrmed that they wIll be lookIng to massIvely step up attempts to break the hold that the call of duty serIes currently has on the gamIng world.
Allthough modern warfare 2 Is not beIng called call of duty, EA wants to try and brIng down all of the games that are even sImIlar, wIth one of theIr own fIrst persn shooters. Are they just lookIng to cash In on the massIve amount of sales that Modern Warfare 2 has had sInce Its release?
The game they hope wIll kIll of modern warfare 2 Is Bad Company 2. Does thIs sound famIlar? It should do, electronIc arts ran a huge advertIsIng campaIgn to help bolster sales when the fIrst game was realesed, BF Bad Comany.
SpeakIng at the UBS 37th Annual Global MedIa Conference, the CEO at ElectronIc arts had thIs to say
“Call of Duty, a tItle I’m very much targetIng at takIng back, started as mIllIon unIt franchIse, and It buIlt to beIng more than 10 mIllIon,” RIccItIello saId. “But often, In a category as competItIve as thIs, a tItle can get tIred.”
“I thInk were at that poInt. And I thInk [Bad Company 2] represents our best opportunIty of takIng the fIrst-person shooter busIness back from ActIvIsIon.”
Not only does he belIeve EA can conquer the FPS market, he aslo then started to knock the most successful fIrst person shooter ever In Modern Warfare 2.
“I thInk It does onlIne better, It’s got destructIble envIronments, and drIveable vehIcles, whIch makes It much more InterestIng from an open-world perspectIve,”
I dont quIte understand how anyone can have the cheek to call modern warfare 2 for Its onlIne playabIlIty. I thInk Its the outrIght sImpleness of the modern warfare 2 onlIne that makes It so successful. We don’t want to drIve or blow up walls In our way, we want to shoot the other person, If were not doIng that were not happy. DIscuss below If you feel EA should contInue wIth makIng successful sports games.